+- MacResource (https://forums.macresource.com)
+-- Forum: My Category (https://forums.macresource.com/forumdisplay.php?fid=1)
+--- Forum: Tips and Deals (https://forums.macresource.com/forumdisplay.php?fid=3)
+--- Thread: So how long before the new Apple TV is built into a TV? (/showthread.php?tid=104492)
Re: So how long before the new Apple TV is built into a TV? - Ken Sp. - 10-07-2010
Trouble wrote:
Maybe buy a Vizio TV and an Apple TV is already built in?
....when Apple sells Mac OS and iOS for other devices.....NEVER
Re: So how long before the new Apple TV is built into a TV? - macbeergeek2 - 10-07-2010
Hmm... what if Apple embedded the Apple TV into their 27" Cinema Display, plus a built-in iSight camera so it could use FaceTime? Then it would really be an Apple "TV", but I don't see that happening either.
Re: So how long before the new Apple TV is built into a TV? - N-OS X-tasy! - 10-07-2010
Trouble wrote:
Maybe buy a Vizio TV and an Apple TV is already built in?
Good question.
Seacrest wrote:
Tuesday.
Good answer.
Re: So how long before the new Apple TV is built into a TV? - Trouble - 10-07-2010
Ken Sp. wrote:
[quote=Trouble]
Maybe buy a Vizio TV and an Apple TV is already built in?
....when Apple sells Mac OS and iOS for other devices.....NEVER
I'm not suggesting that the TV is controlled by iOS. Just having a built in way to access rentals and the internet through the internet. Apple TV supposedly costs $64 in parts. What is Vizio pays Apple $20 or even nothing to integrate the Apple TV hardware. Apple may or may not lose money depending if that customer was going to buy an ATV2, but now they have a possible rental customer.
Re: So how long before the new Apple TV is built into a TV? - Filliam H. Muffman - 10-07-2010
You can get Netflix on TV's now. As soon as they support streaming video from the networks, I expect something like new shows to be available after the 11 pm news and late night TV will die. I think Apple would do better to add access to other services via iTunes, then it would really take off.
Re: So how long before the new Apple TV is built into a TV? - Seacrest - 10-07-2010
Apple will not partner with a low-end brand like Vizio.
They would sooner source the panels from someone, add iOS to the panels and sell them as Apple-branded TVs.
I have been predicting a move like that for years.
I think it's more likely now than ever to happen.
I have no idea how soon, however.
Re: So how long before the new Apple TV is built into a TV? - N-OS X-tasy! - 10-07-2010
Seacrest wrote:
Apple will not partner with a low-end brand like Vizio.
They would sooner source the panels from someone, add iOS to the panels and sell them as Apple-branded TVs.
There have been rumors of an Apple TV (as opposed to AppleTV) for a while now. It could happen, but I doubt it. Consumer electronics (TVs in particular) is a very competitive market with razor-thin profit margins - not the type of market Apple likes to play in.
I think it makes much more sense for them to license the AppleTV technology to existing TV makers. Based on the AppleTV's pricing, it seems clear that they are not looking to make tons of money on hardware sales - the real money is in creating a market for iTunes rentals. They could grow this market immensely in almost no time at all by allowing existing TV manufacturers to build the ATV technology into their sets.
The downsides I see are:
- proceeding in this manner would require Apple to relinquish some of the absolute control that they are used to exercising over all aspects of their products.
- it would become harder for Apple to market the resulting TVs as Apple products to end-users who are used to Apple products/technology being clearly identified as such.
Re: So how long before the new Apple TV is built into a TV? - mikebw - 10-07-2010
Not before they build a TV into your Apple.
Re: So how long before the new Apple TV is built into a TV? - Trouble - 10-07-2010
Seacrest wrote:
Apple will not partner with a low-end brand like Vizio.
They would sooner source the panels from someone, add iOS to the panels and sell them as Apple-branded TVs.
I don't see them doing that. If they make only the connectivity, why would they enter the commercial and low profit percentage market of selling and servicing TVs?
N-OS X-tasy! wrote:
I think it makes much more sense for them to license the AppleTV technology to existing TV makers. Based on the AppleTV's pricing, it seems clear that they are not looking to make tons of money on hardware sales - the real money is in creating a market for iTunes rentals. They could grow this market immensely in almost no time at all by allowing existing TV manufacturers to build the ATV technology into their sets.
That's exactly what I was thinking.
Re: So how long before the new Apple TV is built into a TV? - deckeda - 10-07-2010
If it's only the iTunes Store rentals, I don't see Apple allowing that in other people's hardware anytime soon, because the user interfaces for all the various TVs would be considered inferior. Likewise, TV makers aren't going to supplant or replace their software for iOS just to get iTunes Store rentals to you.