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+--- Thread: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ (/showthread.php?tid=275137)
‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - btfc - 02-26-2023
“ Tesla spent the past two decades defying expectations and disrupting the automotive industry, but in 2023 the once revolutionary car company did the seemingly unthinkable: It turned fanboys against it. The uproar among loyalists like Mark, who are typically also Tesla shareholders, is more than complaints from overly attached enthusiasts. It's a sign that a company that has for so long relied on a near-mythic reputation as a futuristic automaker may be losing its edge.
Tesla is turning from a young and scrappy industry disrupter into a company that looks much more like the automakers it used to rattle. And the company's once grandiose leader, who showed up in "Iron Man" movies and promised to take us to Mars, is looking more human by the day.
Tesla has only ever existed without real competition and in a favorable economic environment. Now the market of electric vehicles is anyone's game, and Musk is about to find out how hard it can be to go to war with some of the world's most recognizable brands. “
https://www.businessinsider.com/elon-musk-ruined-tesla-technology-ford-gm-car-companies-evs-2023-2?amp
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Carnos Jax - 02-26-2023
btfc wrote:
“ Tesla spent the past two decades defying expectations and disrupting the automotive industry, but in 2023 the once revolutionary car company did the seemingly unthinkable: It turned fanboys against it. The uproar among loyalists like Mark, who are typically also Tesla shareholders, is more than complaints from overly attached enthusiasts.“
I don't know about the rest of what you quoted, but this is SPOT on. However it's not a 2023 thing....it started in April of 2022, when Musk started talking about Twitter. Initially his supporters were divided about it, but by the last quarter the majority were non-supportive (to put it mildly).
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Carnos Jax - 02-26-2023
btfc wrote: Now the market of electric vehicles is anyone's game, and Musk is about to find out how hard it can be to go to war with some of the world's most recognizable brands. “
The article is WRONG here. If any of the recognizable brands survive the transition to EVs, it will only be because Tesla allows it, or unless they can prove to be more innovative than Tesla when it comes to manufacturing cars.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Tiangou - 02-26-2023
Carnos Jax wrote:
I don't know about the rest of what you quoted, but this is SPOT on. However it's not a 2023 thing....it started in April of 2022, when Musk started talking about Twitter. Initially his supporters were divided about it, but by the last quarter the majority were non-supportive (to put it mildly).
I think there's another big part of the puzzle here:
The fans have their Teslas.
Now, Tesla needs to find a way to bring average folks into the fold to continue to enjoy the same growth.
But Musk draws attention to their failures more than their successes. He's becoming a massive liability. (And this is not unusual.)
Most people don't want to drive a deadly autonomous robot programmed from afar on the whims of a madman to work or to their kids' baseball games. They want a car that makes their commute easier, more comfortable, and safer for their family. They want to buy from someone who is going to ensure quality and provide fast, reasonably-priced after-sales service.
They don't want a car from a company with an absentee CEO making sex jokes on Twitter and antagonizing regulatory agencies, nor a car that takes a month to schedule a basic service-appointment or a year to get a simple body-repair done.
People with powerful personalities drive innovation. They rebuild the paradigm. And then they inevitably fail as others take what they've built and turn it into their own successes.
Because it takes one set of skills to make a successful startup and a different set of skills to bring mainstream success.
There are few exceptions.
It will be surprising if Tesla makes it in the long run.
But it's been interesting watching them shake things up.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Carnos Jax - 02-26-2023
Tiangou wrote:
I think there's another big part of the puzzle here:
The fans have their Teslas.
Now, Tesla needs to find a way to bring average folks into the fold to continue to enjoy the same growth.
But Musk draws attention to their failures more than their successes. He's becoming a massive liability. (And this is not unusual.)
Most people don't want to drive a deadly autonomous robot programmed from afar on the whims of a madman to work or to their kids' baseball games. They want a car that makes their commute easier, more comfortable, and safer for their family. They want to buy from someone who is going to ensure quality and provide fast, reasonably-priced after-sales service.
They don't want a car from a company with an absentee CEO making sex jokes on Twitter and antagonizing regulatory agencies, nor a car that takes a month to schedule a basic service-appointment or a year to get a simple body-repair done.
I kinda wish this were true, but when talking to most people, they seem oblivious to Musk and his antics. It appears Tesla is not having a problem selling their cars or growing their business. I think in the end, for most people all they care about is price.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Filliam H. Muffman - 02-26-2023
The average person won't accept crappy build quality that some Tesla models get delivered with. They get savaged on JD Power surveys.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Carnos Jax - 02-26-2023
Filliam H. Muffman wrote:
The average person won't accept crappy build quality that some Tesla models get delivered with. They get savaged on JD Power surveys.
This is not true any longer. It's a misconception stemming from early production runs of a new model, or going further back, Tesla's early days when it was still learning how to mass manufacture cars. Even then, this quality issues were related to superficial items, not the core hardware or systems. That JD Power survey was not what you think it was.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - pRICE cUBE - 02-26-2023
I know of some families that have decided not to buy a Tesla based on Musk's antics of the past year. One opted for the Mustang electric and the other will not but the fugly Cyberturck. Elon Musk is the most known CEO in the auto world let alone the business world. He is definitely generating headlines that may affect willingness to buy a Tesla. I would guess that most people don't know the name of any other auto CEO.
Musk is now trying to court a different spectrum of buyers who are less likely to buy Teslas. Read any political forum of a certain slant and you will see that electric cars are some kind of conspiracy. I have had a person in my real life warn me against buying an electric vehicle because of baseless conspiracies. To paraphrase, "The electric cars can be controlled by someone else because they have so many electronics in them!" These people are not aware that ICE cars of the last 20 years have a bunch of electronics in them as well.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Carnos Jax - 02-26-2023
pRICE cUBE wrote:
I know of some families that have decided not to buy a Tesla based on Musk's antics of the past year. One opted for the Mustang electric and the other will not but the fugly Cyberturck. Elon Musk is the most known CEO in the auto world let alone the business world. He is definitely generating headlines that may affect willingness to buy a Tesla. I would guess that most people don't know the name of any other auto CEO.
Yes, but from what I can tell, it's not enough to make a difference. We have some family members that feel that way, but most don't care. Even I have considered the same despite being a Tesla shareholder, but I'm not sure any of the alternatives are better.
pRICE cUBE wrote:
Read any political forum of a certain slant and you will see that electric cars are some kind of conspiracy. I have had a person in my real life warn me against buying an electric vehicle because of baseless conspiracies. To paraphrase, "The electric cars can be controlled by someone else because they have so many electronics in them!" These people are not aware that ICE cars of the last 20 years have a bunch of electronics in them as well.
Yes I see the same, kinda funny (there are some in this forum). Musk is their new hero. It must tear them in two that Musk is an EV guy or believer in global warming.
Re: ‘ Tesla lost its edge — and Elon Musk has no one but himself to blame ‘ - Filliam H. Muffman - 02-26-2023
Carnos Jax wrote:
[quote=Filliam H. Muffman]
The average person won't accept crappy build quality that some Tesla models get delivered with. They get savaged on JD Power surveys.
This is not true any longer. It's a misconception stemming from early production runs of a new model, or going further back, Tesla's early days when it was still learning how to mass manufacture cars. Even then, this quality issues were related to superficial items, not the core hardware or systems. That JD Power survey was not what you think it was.
I guess we will agree to disagree. I saw someone pointing out external fit issues in the last two months: door gaps, loose body panels, water leaks.