03-27-2023, 12:04 PM
Somebody mentioned Temu the other day. It's the number one downloaded app in the US...
Seven-month-old Temu was the most downloaded app across U.S. app stores during the first three weeks of March, according to market-insights firm Sensor Tower. It was followed by TikTok’s video-editing partner app CapCut and TikTok itself. Fast-fashion retailer Shein came in fourth. Then came Facebook, the only non-Chinese app among the only non-Chinese app among the top five.
The apps came out of companies founded by a younger generation of tech entrepreneurs who are looking for global growth as China’s firewalled market becomes saturated. They are backed by China’s vast pool of tech talent: While Temu is a shopping site, more than half its workforce are engineers focused on getting people to swipe and buy.
Chinese internet companies’ organizational efficiency is overlooked by their American competitors, say investors, engineers and analysts. The Chinese firms spend lavishly to push their apps in the U.S. They leverage China’s one billion internet users to test user preferences and optimize their AI models at home, then export the tech overseas.
“They are totally killing it in markets where they need to constantly reiterate products to meet user demands,” said Guo Yu, a former senior principal engineer at TikTok’s parent ByteDance Ltd. who worked at the company between 2014 and 2020.
It's an interesting read and this only a small part of it from the Wall Street Journal and I did not hit a paywall.
https://www.wsj.com/articles/why-chinese...malertNEWS
Seven-month-old Temu was the most downloaded app across U.S. app stores during the first three weeks of March, according to market-insights firm Sensor Tower. It was followed by TikTok’s video-editing partner app CapCut and TikTok itself. Fast-fashion retailer Shein came in fourth. Then came Facebook, the only non-Chinese app among the only non-Chinese app among the top five.
The apps came out of companies founded by a younger generation of tech entrepreneurs who are looking for global growth as China’s firewalled market becomes saturated. They are backed by China’s vast pool of tech talent: While Temu is a shopping site, more than half its workforce are engineers focused on getting people to swipe and buy.
Chinese internet companies’ organizational efficiency is overlooked by their American competitors, say investors, engineers and analysts. The Chinese firms spend lavishly to push their apps in the U.S. They leverage China’s one billion internet users to test user preferences and optimize their AI models at home, then export the tech overseas.
“They are totally killing it in markets where they need to constantly reiterate products to meet user demands,” said Guo Yu, a former senior principal engineer at TikTok’s parent ByteDance Ltd. who worked at the company between 2014 and 2020.
It's an interesting read and this only a small part of it from the Wall Street Journal and I did not hit a paywall.
https://www.wsj.com/articles/why-chinese...malertNEWS