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Well, I do refer to the department store as Macy's now...
My 6 YO is going to be crushed - he always referred to it as the "Serious Tower."
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Already seen the nickname "Big Willy" spreading about the Chicago netosphere.
Sears' name was Richard, so I may stick with tradition . . .
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Odd thing about Macy's- when I'm talking about a suburban location, I say Macy's. When I'm talking about State St. I still say Marshall Field's. No idea why.
I still call Cellular Field Comiskey but I don't call the United Center The Stadium. Again, makes no sense whatsoever. Both are entirely new arenas, not new names for old places.
Just like I still refer to the Rosemont Horizon rather than Allstate Arena, I'm pretty sure it will always be Sears Tower to me.
DM
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So, no "Big Richard" for you?
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"Biggus Dikkus" mayhap?
Not to mention his wife, Icontinentia ...
...Buttocks!
http://www.imdb.com/title/tt0079470/
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So, following this naming convention, what would Trump Tower be?
The Big ________?
No need to ask about the John Hancock . . .