06-14-2012, 05:56 PM
silvarios wrote:
[quote=davester]
Obviously you're right and the folks at Apple who have spent years creating an incredibly successful company based on their ability to design and market electronic devices have no idea what they're doing.
I would argue marketing largely explains their recent success in the mass market. Apple got much better at targeting regular people. Not sure that means their products are always necessarily better than their competitor's offerings. Sometimes they are, sometimes they aren't, but too often image plays a more important role in purchasing decisions.
Actually, the vast majority of decisions - even technical - are based on perception rather than reality. This test is a great example of that: http://www.geekwire.com/2012/microsoft-e...gle-users/