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How Apple sets its prices
#5
They figured out where the maximum profit curve is.

Write a book and sell for $1000, very few people will buy, you won't get rich. Sell the book for $2 which is just slightly more than what it costs you to print it, you sell a lot of books but again you don't get rich.

Now sell the book for $29.95, about 1 million people buy it and you are rich.

Apple does exactly the same thing IMHO.
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Messages In This Thread
How Apple sets its prices - by pinkoos - 01-15-2013, 08:34 PM
Re: How Apple sets its prices - by M A V I C - 01-15-2013, 09:44 PM
Re: How Apple sets its prices - by Numo - 01-15-2013, 10:35 PM
Re: How Apple sets its prices - by space-time - 01-16-2013, 12:41 AM
Re: How Apple sets its prices - by Speedy - 01-16-2013, 01:35 AM
Re: How Apple sets its prices - by space-time - 01-16-2013, 01:42 AM
Re: How Apple sets its prices - by sekker - 01-16-2013, 04:06 AM
Re: How Apple sets its prices - by Numo - 01-16-2013, 04:34 AM

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