"Gas stations....where nobody knows your name."

[Chakravartin]

Uncle Wig wrote:
It's a play on the theme from the teevee show "Cheers." You know, a place where everybody knows your name.

But it's an extremely stupid slogan (without even seeing the commercial). When was the last time anybody at a gas station knew anybody's name? Hello marketing weasel: SELF-SERVE.

Maybe the ad agency is in New Jersey or Oregon where self-serve is illegal.