08-06-2015, 04:26 PM
http://www.pcworld.com/article/2957365/w...costs.html
Sure, you can go snag a free Windows 10 upgrade right now if you’re running Windows 7 or Windows 8—but that doesn’t mean Windows 10 is free. Buying a fresh Windows 10 license still costs $100-plus, and PC makers still pay Microsoft a fee for each and every computer that ships with Windows installed. Linux is free. The Windows 10 upgrade is only “free” for people who have already purchased a Windows license, be it via a standalone license or bundled with a premade PC. You can’t just go download Windows 10 and install it on a new PC without spending some cash.
So why is Microsoft tossing Windows 7 and 8 users this yummy no-cost bone?
Optimists may say it’s a result of new CEO Satya Nadella’s reimagined, more open Microsoft. Cynics may say there was no way Microsoft could realistically charge for upgrades now that Apple and Google have conditioned users to expect free operating system updates. There may be truth in both of those, but a large part of Microsoft’s sudden generosity no doubt lies in the desire for cold, hard cash.
Sure, you can go snag a free Windows 10 upgrade right now if you’re running Windows 7 or Windows 8—but that doesn’t mean Windows 10 is free. Buying a fresh Windows 10 license still costs $100-plus, and PC makers still pay Microsoft a fee for each and every computer that ships with Windows installed. Linux is free. The Windows 10 upgrade is only “free” for people who have already purchased a Windows license, be it via a standalone license or bundled with a premade PC. You can’t just go download Windows 10 and install it on a new PC without spending some cash.
So why is Microsoft tossing Windows 7 and 8 users this yummy no-cost bone?
Optimists may say it’s a result of new CEO Satya Nadella’s reimagined, more open Microsoft. Cynics may say there was no way Microsoft could realistically charge for upgrades now that Apple and Google have conditioned users to expect free operating system updates. There may be truth in both of those, but a large part of Microsoft’s sudden generosity no doubt lies in the desire for cold, hard cash.