02-16-2007, 07:48 PM
[quote Pat]pRon, et al
Care to discuss Toyotas entry into the 1/2 ton full size truck market?
5.7l, 381 horsepower engine. FYI, not only is that more HP than the Hemi powered Dodge, it's more than the Ford or Chevy offerings also. And they are keen to point that out in their commercials, not MPG.
Why? MPG takes a back seat to power and payload in the full size truck market, and Toyota seems to think that there is plenty of money to be made in this 'doomed' US only market.
Wait, reliability, correct? Read the recalls, Toyotas truck line has its fair share of problems.
Kool aid? Toyota RDF? Hypocrisy? If you're going to bash Detroit, better start slamming your sweetheart Toyota also. Don't forget Nissan either, even though they admit their Titan is no competition to the Big 3.
Toyotas other vehicles are irrelevant, this only has to do with their entry into a market that everyone bashes Detroit over. And the focusing on marketing catch phrases.
Before you go too far, my family uses Ford and Toyotas. I have owned 2 Tauruses.
First of all, Toyota's fray into the truck market is balanced by their other vehicles which are selling well. Sure they have a lot of SUV but their commercials and their Hybrids give the perception of fuel efficiency. They make profit on their car lines. Their bread is not buttered solely on trucks and SUV. Look at Chrysler, Ford and GM and their losses. It coincided with the slowdown in sales of trucks and SUV after the gas price increases. Combine older factories and labor costs and you have a recipe for huge losses. All 3 mentioned prove that.
Look at the commercials I posted before, Dodge branded itself as the rough and tough vehicle. Show me one commercial where they push their cars and fuel efficiency or alternative fuel that runs endlessly during big tv events.
Perception is reality and GM has started to run commercial touting fuel efficiency.
BTW, I never said anything about reliability. My Fords worked fine. I am also about to but a Chevrolet. Not quite sure where you are coming from.
Care to discuss Toyotas entry into the 1/2 ton full size truck market?
5.7l, 381 horsepower engine. FYI, not only is that more HP than the Hemi powered Dodge, it's more than the Ford or Chevy offerings also. And they are keen to point that out in their commercials, not MPG.
Why? MPG takes a back seat to power and payload in the full size truck market, and Toyota seems to think that there is plenty of money to be made in this 'doomed' US only market.
Wait, reliability, correct? Read the recalls, Toyotas truck line has its fair share of problems.
Kool aid? Toyota RDF? Hypocrisy? If you're going to bash Detroit, better start slamming your sweetheart Toyota also. Don't forget Nissan either, even though they admit their Titan is no competition to the Big 3.
Toyotas other vehicles are irrelevant, this only has to do with their entry into a market that everyone bashes Detroit over. And the focusing on marketing catch phrases.
Before you go too far, my family uses Ford and Toyotas. I have owned 2 Tauruses.
First of all, Toyota's fray into the truck market is balanced by their other vehicles which are selling well. Sure they have a lot of SUV but their commercials and their Hybrids give the perception of fuel efficiency. They make profit on their car lines. Their bread is not buttered solely on trucks and SUV. Look at Chrysler, Ford and GM and their losses. It coincided with the slowdown in sales of trucks and SUV after the gas price increases. Combine older factories and labor costs and you have a recipe for huge losses. All 3 mentioned prove that.
Look at the commercials I posted before, Dodge branded itself as the rough and tough vehicle. Show me one commercial where they push their cars and fuel efficiency or alternative fuel that runs endlessly during big tv events.
Perception is reality and GM has started to run commercial touting fuel efficiency.
BTW, I never said anything about reliability. My Fords worked fine. I am also about to but a Chevrolet. Not quite sure where you are coming from.