05-05-2013, 04:44 AM
Acer wrote:
[quote=clay]
I guess I just don't get why sellers do the auction/BIN option on the same auction. If something is worth selling as an auction, what does the BIN option offer that's an added benefit? If it's a commodity item for which a fair price can easily be figured out, then a BIN is the best bet, with the auction add-on not really bringing much to the table (other than the possibility that someone will get a good deal on the item by winning the item for less than the seller intended).
For me, BIN protects me as a seller, but also caters to the buyers who are looking for a no-hassle experience of making a couple of clicks and completing a purchase. If the item is unique or rare in some way that doesn't neatly fit into a pre-filled product listing, then use an auction.
Am I missing the point here? Is there a reason why a combined auction/BIN is such an attractive type of listing?
I set the BIN at the high end of the range I reasonably expect. It snags the impatient. But the starting auction price has to be high enough that the BIN looks worth the quick sale to the buyer, but not low enough that someone will bid too soon and spoil the BIN. 30% mandated spread is going to make that strategy tougher.
Exactly!
You can't just have a BIN that would be a Fixed Price item without the Auction starting price. Right now my
wife pays 20ยข insertion fee for Fixed Prices on her Lego sales. When I sell something I use a different account
and I believe the Fixed Price insertions fees are much higher for non-store sales. She now gets 150 items
a month with free insertion fee as of May 1.