pop & lock’d?!…..PepsiCo buys prebiotic soda brand ‘Poppi’ for more than $1.6 billion…..

[NewtonMP2100]

…..news just broke……


…………buys……..Poppi………?!

[vision63]

I had one. It wasn't sweet enough. Wait a minute. I was just told that might've been an Ollipop.

[jonny]

Seriously? They pay 1.6 billion for a brand no one's ever heard of when they could just make their own?

[NewtonMP2100]

…..tried once, didn’t like but all the younger ones in the office drink it…….its ubiquitous for the younger generation…..that and ollipop…..

[vision63]

jonny wrote:
Seriously? They pay 1.6 billion for a brand no one's ever heard of when they could just make their own?

It's already heavily branded and widely distributed. They'd have to establish their own brew in the marketplace and in the zeitgeist.

You and I should make our own expensive soda to sell.

[jonny]

vision63 wrote:
[quote=jonny]
Seriously? They pay 1.6 billion for a brand no one's ever heard of when they could just make their own?

It's already heavily branded and widely distributed. They'd have to establish their own brew in the marketplace and in the zeitgeist.

You and I should make our own expensive soda to sell.
Let's do it!

[pqrst]

It is in the 7-11s in my area and supermarkets. The place it is not is places like McDonald and Burger King. Not sure but I suspect that the probiotic components be canned and stored. And can’t be dispensed from a tap. But what do I know.