I bought a Chicago Tribune to look for the FULL PAGE AD

[Black Landlord]

. . . and was surprised as heck to find it about 3/4 way through the first section.
No other mention of it anywhere in the paper though (have only skimmed thus far).
Looking forward to this being laid to rest.

[Gutenberg]

According to the Trib's rate card that ad cost $95,130 to run. That is expensive BS.

[MacGurl]

What, no mass panic or protests in the streets?

[lafinfil]

Gutenberg wrote:
According to the Trib's rate card that ad cost $95,130 to run. That is expensive BS.

Is that Metro only or all edition coverage ? (suburb, regional, national)

[dmann]

I don't get the Monday paper as part of my delivery subscription. May have to pick one up while I am out later- I am sure it will be a "keeper!"

DM

[MacGurl]

dmann wrote:
I am sure it will be a "keeper!"

Hey - I do have a bird cage here. Humm...

[dmann]

If I have any left after lining the litter box, I'll send it your way!

MacGurl wrote:
[quote=dmann]
I am sure it will be a "keeper!"

Hey - I do have a bird cage here. Humm...

[Gutenberg]

'fil: I priced general circulation, open rate. That's $755 an inch times 126 inches. Political ads are generally charged at the open rate in order to head off any charges of favoritism.

[lafinfil]

"That's $755 an inch times 126 inches"

Those bra ads from Marshall Fields is what put them out of business

[GGD]

Gutenberg wrote:
According to the Trib's rate card that ad cost $95,130 to run. That is expensive BS.

How does payment usually work? Cash up front, or is there a possibility that they'll get stiffed for $95K.