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+--- Thread: Endgadget link for live broadcast~!~ (/showthread.php?tid=100344)
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:46AM Q: Are you willing to make an apology to investors?
Steve: You know we hear from customers who love this phone and have a great experience with it, and we're doing a lot to help them with any issues they're seeing. To investors, you know, you invest in the company we are, so if the stock goes down $5... I don't think I owe them an apology.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:48AM Q: Do you think you're making users choose between form and function?
Steve: No, we strive to do both. For instance, we make the phone smaller, so it fits well in your pocket... the Retina Display... it's like a fine printed book, it blows away other displays. It costs a little more, but we made it work. The iPhone 4 is an exterior antenna, so it doesn't live inside the case, we have a larger battery for better battery life. We try to have our cake and eat it too, we try to have great design and great performance.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:48AM Q: Will there be refunds for AT&T contracts?
A: I believe so, yes.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:51AM Apparently we missed that Jobs called that Bloomberg report mentioned earlier "total bullshit." Pretty strong...
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:52AM Q: Is there anything you could have said in the launch keynote to lower expectations?
Steve: (Long answer) Not really. We could have said "hey if you hold the phone in this certain way you might see some signal attenuation..." We're human. We make mistakes, and we figure it out fast. That's why we have the best and most loyal customers in the world.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:53AM Q: On the September 30th date, is that to let people know that you'll have to buy a case?
Steve: Not really, we'll reevaluate then. Maybe we'll have a better idea. Maybe Eminem will come out with a band-aid that goes over the corner and everyone will want that.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:56AM Q: Will the refund include third party cases?
A: There's a very small number of third party cases out there. So no.
Q: Well it's interesting, there aren't any cases out there, and it's hard to get cases now. If the third party case buyers can produce a receipt, why not give them one?
Steve: It's really simple, if we tell people what our next product is, they stop buying our current products. Sometimes websites buy stolen property and they get out there... and case makers have a history of showing off their new cases for our new products. The case vendors haven't had a history of helping to keep our work under wraps.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
10:58AM John Gruber: Do any of you use the cases? I don't.
Steve: Well I don't. And I get better reception, I hold it like this [death grip] and never see problems.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
11:03AM Q: Would you have done anything differently knowing what you know now?
Steve: Well, of course the Consumer Reports stuff was bad, and of course we would have liked to get on this sooner. We just got this data. We just learned what was going on. We're an engineering company. We think like engineers. We love it, we think it's the right way to solve real problems. I don't think that's going to change, and the way we love our customers isn't going to change. Maybe it's human nature -- when you're doing well, people want to tear you down. I see it happening with Google, people trying to tear them down. And I don't understand it... what would you prefer? That we were a korean company, that we were here in America leading the world with these products... maybe it's just that people want to get eyeballs on their sites. We've been around for 34 years... haven't we earned the credibility and the trust of the press? I think we have that from our users. I didn't see it exhibited by some of the press as this was blown so far out of proportion. I'm not saying we didn't make a mistake -- we didn't know that it would have these issues, we didn't know we were putting a bull's eye on the phone... but this has been so overblown. But to see how we could do better is going to take some time.
Re: Endgadget link for live broadcast~!~ - haikuman - 07-16-2010
11:04AM Q: Is there a hardware redesign in this generation that could fix this problem?
A: You can go on the web and look at pictures of Nokia phones that ship with stickers on the back that say "don't touch here" -- you can go on YouTube and see these. We showed you three phones today, all good phones. So right now the state of the art of the entire industry is that no one has solved this problem. Would I like Apple to be first? Yes. Can we make it better right now? Maybe, we'll see.